The purpose of tourism mall campaigns is to attract the maximum number of tourists who are not previously familiar with and engaged with the brand. In Varna and Burgas – standard tourist cities, achieving this task is even more important. This is how the VIP...
One of the biggest challenges for our team is certainly the opening of Delta Planet Mall – the first major shopping mall in the country opened after a wave of shopping malls opened a decade ago. Although the task seemed very complex at first, after breaking it...
The loyal program of Galleria Burgas & Stara Zagora is the only loyal program throughout the country and is definitely one of our best ideas. The Galleria Loyalty Club is a loyalty program for the Galleria Mall, which rewards Galleria Loyalty Card holders. With...
Every year, we celebrate the birthday of Galleria with a big festive campaign, many gifts and wide smiles. The eighth birthday inspired us with a super interesting game at the mall – the visitors throw two giant dice and if they score two fours, they choose...
Christmas campaigns carry a great deal of charm and tenderness and it always gives us great pleasure to create them. Because the Galleria Christmas Bazaar campaign is purely image-driven and lacking mechanics, our only opportunity to “sparkle” like a Christmas tree is...
