One of the toughest, but most rewarding and creative tasks an advertiser can face is building a brand from the start – name, logo, brand concept, digital and marketing strategy, and another ton of challenges accompany such a massive endeavor, so the creation of...
The dynamics and saturation of the travel brands market has pushed us to embark on a bold and creative adventure with one of our favorite brands – New Wave Holidays. Selling a vacation means selling the emotion – moving people from the office at 4pm to an...
In the world of advertising, everything is dynamic. Brands want instant results, but positioning a brand on the market for success takes years. That is why we should not underestimate Instagram teens as an audience. They are our future clients. For our longtime...
In a magnificent cross-campaign with VIASAT History and Galleria Stara Zagora, we revived the past with exciting documentaries about the secret lives of some of Europe’s most famous kings and dynasties, to provoke the mind and curiosity of our kids audience. To...
Working with Haval has allowed us to participate in establishing an already developed brand in a new market like the Bulgarian one, and to track its evolution from an “exciting stranger” to a brand that expresses confidence. After numerous image campaigns...
